Ecommerce performance marketing

Performance marketing for online stores that need profit

Meta ads, Google Ads and Shopping run as one profit engine for ecommerce brands - measured on contribution margin and blended ROAS, not on platform-reported wins.

  • 14+ years in digital
  • 3500+ projects delivered
  • 24h proposal turnaround

Trusted by 500+ brands across India and worldwide

Performance marketing for ecommerce

What performance marketing for an online shop involves

Paid acquisition only works if the feed, the product pages and the retention flows are pulling their weight too. We work on all four.

Google Shopping & PMax

Merchant Center feed hygiene first, then structure built around margin.

Meta ads for ecommerce

Prospecting and dynamic retargeting driven by a steady creative pipeline.

Ecommerce SEO

Category and product pages that earn traffic paid does not have to buy.

Email & SMS retention

Abandoned cart, welcome and win-back flows - where the margin usually is.

CRO

Product page, cart and checkout improvements that lift every channel at once.

Tracking & attribution

Server-side events and blended reporting so the numbers reconcile.

How we work

How we run this, and what we will not do

Ecommerce brands rarely have an ads problem in isolation. Here is the order we work in, and why.

Feed before budget

A broken or thin product feed caps Shopping performance no matter the bid.

Blended, not platform ROAS

Meta and Google both claim the same sale. Blended numbers tell the truth.

Margin, not revenue

A 4x ROAS on a 20% margin product loses money. We work from contribution.

Retention alongside paid

If repeat rate is flat, paid acquisition just rents you customers.

Creative is the lever

On paid social, new angles move performance more than bid tweaks.

We will flag a bad fit

If the unit economics cannot support paid acquisition, we say so early.

Our work

Ecommerce stores we designed and launched

Hover any screen to scroll through the live design.

Who does the work

An in-house team you can actually reach

No reseller chain and no anonymous account. You know who is doing the work and how to contact them.

In-house specialists

Strategy, execution and reporting handled by our own team in Jaipur - never passed on.

A named manager

One person owns your account, joins the calls and answers the phone.

Hours that overlap

Jaipur, Dubai and Vancouver offices cover IST, GST, GMT and EST working hours.

Case studies

Case studies from real client projects

Multi-city service businessSEO landing page system

SEO Landing Page System

A reusable landing-page structure for city and campaign pages, with FAQ schema, internal links and one focused conversion block.

Key results

150%growth in traffic
25%growth in business
D2C ecommerce brandEcommerce store build

Ecommerce Website Experience

Product browsing, category clarity and product-page trust rebuilt around how buyers actually shop, through to a calmer checkout.

Local service brandWebsite redesign

Local Service Website Redesign

Cleaner page hierarchy, mobile-first sections and SEO-ready FAQs, with call and enquiry actions on every screen.

FAQ

Questions, answered straight

Paid acquisition where every rupee is tied to a measurable outcome - a purchase, its value and its margin - rather than to impressions or reach. For an online store that usually means Google Shopping and Meta ads run together, measured on blended return rather than on what each platform claims individually.

There is no universal number, because it depends entirely on your gross margin. A store at 70% margin can be profitable at 2x; a store at 25% margin needs roughly 4x just to break even after costs. We work back from your contribution margin to set the target.

Each platform attributes conversions using its own window and model, so totals double-count. This is why we report blended ROAS - total revenue divided by total ad spend - alongside platform numbers, and use that for budget decisions.

Yes, both, plus custom builds. We also build stores ourselves, so if the product pages or checkout are the bottleneck rather than the ads, we can fix that too instead of just reporting it.

Yes. For a local store we usually combine local inventory and location-targeted campaigns with Google Business Profile and local SEO, so you capture nearby buyers who want it today as well as national demand.

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