In the digital world, one of the biggest chains is the search engines especially Google. If someone searches for information, he will visit Google to find them. A good SEO makes sure that you are present whenever a consumer searches you through search queries on search engines.
As a marketer, you really need to give SEO a higher priority than your social media and other posts because it’s the best organic marketing tool among all digital platforms. It will guarantee you a high conversion rate because the need already exists at the consumer, it is enough to appear in front of his screens.
To be good at SEO, you need to be aware of concepts such as URL, title tag, meta description, header tags, alt image text, site maps and the backlinking. Develop strategies to achieve a high SEO ranking in your field.